2020 has been a challenging time for everyone. The hospitality industry has been hit hard. Holiday accommodation owners in particular have experienced significant upheaval. With rules and regulations continuing to change and evolve, the uncertainty of what lies ahead makes it difficult for us all to plan in the usual way. So it’s good to know help is available for owners in England with the Kickstart grant. But if you’re confused by how to apply or where to start, we’ve collated some information to help you.
The UK government has allocated £10 million in England to help boost the tourism industry. This was announced in July 2020. It is set to award small businesses between £1000 to £5000.
You do have to act quickly when applications open (I’ve seen it likened to getting tickets to see your favourite band when they announce their tour dates). Demand, as you can imagine, is extremely high. Some regions (eg Cornwall and the Isles of Scilly) have already closed off applications.
To find out what’s out there, the first thing to note is the grant’s name can vary. It is most commonly referred to as the Kickstart grant, but is also known as the Recovery grant.
TOP TIP: search online for grants in your area with “Kickstart tourism grant *insert local authority name here*”. For example: Kickstart tourism grant Cumbria.
The Kickstart grants are allocated by your local authority. Here’s a step-by-step guide on how to apply:
We have heard varying reports of how long decisions take to make. It can take up to 2 weeks to hear back.
You will be required to prove how your planned spend will benefit your business. Most local authorities also require you to submit a specific quote before allocating any money. The money has to be spent on “specialist professional advice such as human resources, legal or financial expertise, to adopt new technology and online systems or to purchase new equipment.” The services ACT Studios offer fit this category perfectly. Now could be the ideal time to create (or update) a new website with dynamic photography and high-quality 3D tours.
We will help you create a marketing ‘tool belt’ that will drive in new bookings and generate profit for your business. The team at ACT spend time getting to know you, so we can understand your business, and its challenges. If you need a quotation for our services to use as supporting evidence for your grant application, we will provide one in a timely manner. So you won’t miss any important deadlines.
Here’s how investing in a new or improved website, professional photography and 3D tours by ACT Studios can help your business:
Your business will benefit from the specialist expertise of the ACT Studios team. Each website we deliver is unique to fit your business model. Your website will feature our bespoke design, our professional photography and careful imaging, content creation and SEO; together with any eCommerce and booking engine integrations required. A website by ACT will benefit your business by:
The creation and delivery of professional, high quality, still photography is the basis on which ACT Studios was originally founded. And it continues to play a huge role in our work today. We pride ourselves on capturing images that tell a story, we call it visual storytelling. ACT Studios believe that visual storytelling is essential when it comes to marketing your business. Not just because a picture is worth a thousand words. But because we have seen first-hand how effective strong imagery can be in increasing your bottom line. Investing in excellent photography by ACT will benefit your business in the following ways:
Setting your business aside from the rest is a challenge. 3D virtual tours are an ingenious way of achieving this. Guests can virtually step into your property and immerse themselves in it. They can get a real feel for what you have to offer and build an affiliation before (and after) booking. The benefits of 3D tours are:
If you are interesting in working with ACT Studio please get in touch, we’d love to have a no obligation chat with you.
Let’s talk! We would love to hear more about your ideas
and how we can help improve your visual content.