In Part 1 of this blog topic we looked at what you need to put in place if you want to move away from an agency. In Part 2, we talk to owner Katie Bessant, who understands exactly what that involves. Katie used to work in the marketing team at one of the biggest...
The topic of the second virtual coffee and chat session we had with owners was OTA listings. Love them or loathe them, Online Travel Agents (like Booking and Airbnb) have a fantastic reach – and not many can compete with their marketing budget. Plus...
At ACT Studios, we spend a lot of time speaking to many holiday accommodation owners. Both here in the UK and increasingly more in the USA. So we get to chat about how things are going, if booking trends are changing, the type of guests they attract, booking sources...
In this short video, we chat about how many bookings Lizzy gets via Airbnb and how many she gets direct. Before getting her own book direct website, the majority of Lizzy’s bookings came through Airbnb. She did get some direct bookings from people enquiring via...
So one reason a short term rental owner might be reluctant to get their own direct booking website is they think that managing their own bookings is all too much work. But it might not be as difficult as you think. Yes you’ll need to spend some time setting your...
