More and more owners are coming to us whose current websites simply aren’t performing for them. They may look OK, but they haven’t been set up to be found by Google. So the owner’s website is neither being found nor supported adequately. That’s...
Have you redecorated your holiday accommodation? Changed your furniture or soft furnishings? Or maybe added a hot tub or another enticing new feature to your outdoor space? If the answer is yes, don’t forget to update your photography. If it’s just the...
In Part 1 of this blog topic we looked at what you need to put in place if you want to move away from an agency. In Part 2, we talk to owner Katie Bessant, who understands exactly what that involves. Katie used to work in the marketing team at one of the biggest...
The topic of the second virtual coffee and chat session we had with owners was OTA listings. Love them or loathe them, Online Travel Agents (like Booking and Airbnb) have a fantastic reach – and not many can compete with their marketing budget. Plus...
At ACT Studios, we spend a lot of time speaking to many holiday accommodation owners. Both here in the UK and increasingly more in the USA. So we get to chat about how things are going, if booking trends are changing, the type of guests they attract, booking sources...